Demand responsive models or community engaging social ideas had always been the salt for the development sector. However, the efforts had mostly been localized and transitory. Often the valuable innovations are lost as just a drop of excellence rather than a model of replication. Though a sea of literature is available on strategies and factors that enable scale up of an idea, scaling a community focused innovation has not been much researched about. Often the idea is supposed to exist in a certain universe; the real opportunity is when it is adopted by a larger universe as a process of social change. Scale-up thus turns into a multiplicative strategy for making an impact felt to a greater population. The paper attempts to devise a strategic framework for taking a community focused innovation from pilot to scale. It looks into how the designs, underlying purposes, changing political and social contexts and identities foment the uptake and scale up of an innovation. The paper analyses the variables to base assumptions on and the way the assumptions drive the acceptance of an innovation.Blurb Source- Page in book