Resource Library

Social Media and Elections in Asia-Pacific

The Growing Power of the Youth Vote

Editor: Carthew A. and Winkelmann S..

Publisher: Konrad-Adenauer-Stiftung

Place of Publish: Singapore

Year: 2013

Page Numbers: 164

Acc. No: 4634

Class No: 338.9 SOC

Category: Books & Reports

Subjects: Development

Type of Resource: Monograph

Languages: English

This book is a compilation of 10 chapters covering eleven nations in which contributors from Malaysia, the Philippines, Australia, New Zealand (Australasia), South Korea, Singapore, Sri Lanka, Japan, Thailand, Indonesia and Taiwan examine trends and outcomes surrounding recent elections in these countries and how social media influenced election campaigning and voting, especially among young voters. The Colombo Municipal Council (CMC) is the local government body that administers Sri Lanka,s largest city and its commercial capital. Its last election, held in October 2011, saw thenationally ruling coalition losing this key municipality while winning all other municipalities as well as many of the smaller local government bodies. The summary of the Sri Lanka touches on what made CMC election outcome different This election saw some apolitical activists and researchers engaging the mayoral candidates on social media, questioning and critiquing their election manifestos and trying to hold them accountable. Did these online activities influence voter behaviour What lesson does this hold for other elections and the overall political landscape in Sri Lanka Conclusion of this study indicates that social media is increasingly driving the youth vote at elections in Asia Pacific. Undoubtedly politicians have awoken to the political power of social media and it will be increasingly adopted as a mainstream means of information distribution and communications as voters and young people are becoming more politically active in a number of the countries surveyed in this book.